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Microsoft wants to revive apps with Windows Phone 8

Windows Phone 8 StartScreenMicrosoft promised a unified software developing experience and they stand on the verge to deliver, with the Windows Phone 8. They said they were unifying the platforms of phone, tablet, and PC, and it looks as if our dreams might come true, according to some at Microsoft. If they pull this off, they will be the first.

The concept has both Windows Phone 8 and Windows 8 running off a shared kernel, simplifying development across platforms. In essence, the developer will write one program and publish it for many platforms. They merely need tweak the upper layer of presentation. As they have promised so many times before, MSIE is supposed to render the same regardless of platform. Seeing is believing.

Microsoft is making bold claims to have more than doubled its apps available for Windows Phone 8 in just a month. According to the Redmond corporation they number 100,000 now. That would be quicker than Android had reached the same number. However, it will take awhile for it to match Android’s diversity, hence the drive to woo developers. If this fails, then what happens to Windows Phone 8 is anybody’s guess.

Larry Lieberman, senior product manager, gave the regular fluff about their so-called ecosystem and their rapport with developers. Simply put, they want to make easier for developers what they themselves overlooked in the first place when they built Windows 8. Microsoft created the dilemma and now wants to look like they have invented something unique by resolving it. This is the same tactic they have taken with their updates for both MSIE and Windows. They fix the same mistakes on every version, but only after they have released the initial version. This supposedly makes it look like they care and like they are working hard to help you have a better system. Because Windows Metro apps run on Surface for Windows RT, Microsoft’s mainstream tablet, they need a strong repository of Metro apps as soon as they can get it.

At the same time, Windows Phone 8 needs a robust showing of apps to flaunt its stuff and win over those who have dipped their feet in the Android and iOS worlds. Microsoft is not likely to win a lot of customers, though, by focusing excessively on developers, because then MS is for developers and it will not matter how may apps you slap onto it, the OS has the branding of a developer’s world.

It does not matter anyway, since Lieberman let the cat out of the bag that this unified world does not yet exist on the Windows 8 platforms. It is only a goal and like most of Microsoft’s goals, this one will likely simply act as a stick and carrot for developers, without ever being realized.

We can shell out money to Microsoft, hoping we will live to see the day of the unified platforms, or we can simply laugh at those who do. What customer who was not a programmer would care about such a feature? The answer is none!

Related Links: PCWorld

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  1. Pingback: What to expect from Microsoft's Build 2013 Conference | It's a Gadget

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