Vevo LogoA few years ago music videos were everywhere; literally. Not only were they being rapidly pirated, but they were also being distributed by countless people and there was very little monetization of them. That’s when two big names in the recording industry (Sony and Universal) teamed up to create VEVO.

VEVO was created about two years ago with one purpose in mind – music videos. It began launching videos on the ever popular YouTube and monetized their videos with ads that were on the first run of videos (YouTube got ads on afterwards). VEVO has also expanded past YouTube and distributed music videos on other places such as Xbox Live.

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