iBeacon Articles

Apple has announced that Friday they will be implementing a new iPhone app for in-store customers. The iBeacon will work by guiding people through their stores so they can find what they are looking for without employee assistance.

So far, the app is to be used for 254 stores. Customers will be able to download it for free, and give access for Apple to track them within the store’s walls. As they move through the aisles they will be given information on new products, sales, and other information. Including where in the store certain items are being held, or where they can pick up preorders.